Ebook Complete Facebook Ads Guide Compressed
SOCIAL MEDIA HAS BEEN FOUND TO BE
THE MOST EFFECTIVE DIGITAL ADVERTISING CHANNEL FOR GETTING
MORE IMPRESSIONS, CLICKS, AND
CONVERSIONS.
Facebook in particular stands out — in some cases, 7x cheaper than the next most afordable social media ads channel (Twitter).
You can spend as little as $5 per day on Facebook advertising and see signifcant results.
Sounds great, right!
We’d love to make it easy for you to get up and running with Facebook Ads.
This guide features the exact steps and
lessons we’ve been taking to build up our own paid ads campaigns, and we’ll be keeping this post up-to-date with the
latest news and learnings.
WHY USE FACEBOOK ADS?
Facebook Advertising is now one of the most efective tools out there to grow your business, create loyal customers, and
generate leads and sales.
There are now over 3 million businesses advertising on Facebook and there’s never been a better time to start than now.
Here are just a few reasons why Facebook Advertising is hugely exciting for marketers:
•Audience size:
Facebook now boasts over 1.13 billion daily active users on – 1.03 billion of which access the social network
via mobile devices.
•Attention:
People spend a lot of time on social networks. The average user spends about 50 minutes just on Facebook, Instagram, and Messenger every day.
•Oragnic reach decline:
Organic reach on Facebook has been in decline for a few years now and has almost hit zero. If you want to break through now, Facebook is all but a pay-to-play network.
•Targeting:
The targeting options within Facebook Ads is incredible. Business can target users with by location, demographics, age, gender, interests, behavior, and much more.
